Guerrilla Marketing Tip - Post cards

Does your business have some sort of product or service that lends itself to being summed up in a picture? Have you considered the marketing potential of post cards?

You can create post cards that showcase your skills at graphic design, ones with the cover of your novel on them, or a post card that has a funny joke that pertains to your business (Lawyer's jokes for a law firm?).

Or take a lesson from the business cards and make post cards that are useful to the recipient. Maybe if you are a doctor you can make post cards that remind someone that they have an appointment at your office and on the front of the card print basic CPR information or a checklist of things to have on hand in case of emergencies?

Run an auto shop? How about a post card that includes a maintenance checklist?

Yuo can get post cards printed at places like Cafe Press or a local print shop. Or make inexpensive ones by running blank 5x8 index cards through your printer.